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Viewing all Articles by Kara McDonald
As vice president of global marketing communications, I emphasize the health-and-wellness aspect of dairy ingredients to U.S. food and beverage manufacturers. Through marketing materials and media coverage, I show them how dairy ingredients can better position their products globally. A major area of emphasis is communicating how dairy proteins can contribute to higher protein diets, which provide benefits for senior citizens (healthy aging), athletes (exercise recovery) and people trying to lose weight (satiety and added protein).
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U.S. Dairy: Innovation Today for a Sustainable Tomorrow
July 6, 2020 by Kara McDonaldThe U.S. dairy community plays an essential role in ensuring a safe and consistent supply of nutritious and delicious dairy foods for people and communities across the globe.
We share a commitment – from the farm to the table – to responsibly producing the dairy foods we all enjoy and depend upon. U.S. dairy farmers are taking strong action, always innovating to produce milk and dairy products with fewer resources. -
U.S. Dairy’s Unwavering Commitment to Sustainability and Stewardship
February 15, 2019 by Kara McDonaldWhile sustainability continues be a major focus in 2019, it isn’t a new priority for U.S. farmers, processors and manufacturers. As a global leader in sustainability and social responsibility, the U.S. dairy industry has had a long-standing commitment to healthy people, a healthy planet and healthy communities.
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Research Finds Benefits of Dairy Proteins for Women and Older Individuals
September 14, 2018 by Kara McDonaldDairy proteins’ unique ability to help improve body composition during weight loss, increase muscle mass when combined with resistance training and aid in muscle recovery after endurance exercise is well-established. People often envision these as being reserved for young, competitive athletes, but new research has shown dairy proteins have great benefits for women—without adding the bulk—as well as older individuals.
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Nutrition Research, Southeast Asia, China, Consumer Trends, Food and Beverage Trends, U.S. Dairy Partnerships, U.S. Dairy Industry
U.S. Dairy Investments Pave the Way for Asia-Friendly Food Innovations
June 8, 2018 by Kara McDonaldAs consumers’ interest in health and wellness foods continues to climb, how to deliver nourishing products that are simultaneously delicious, enjoyable and convenient becomes a challenge and opportunity for food formulators. The U.S. Dairy Export Council (USDEC) recently announced two innovation partnerships with leading institutions in China and Southeast Asia aimed at meeting the needs and desires of local consumers across life stages, from youth to adults to seniors.
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Food and Beverage Trends for 2018
February 1, 2018 by Kara McDonaldAccording to Innova Market Insights, consumer perception based on packaging, ingredients, color, production journey, nutrition label and size will rule food and beverage developments in 2018. The U.S. dairy industry has a strong story to tell on the benefits that dairy brings including innovations that are truly nutritious, sustainable and delicious.
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